How it started
About Crystal Preyer
Hi, I’m Crystal Preyer, a graphic designer born and raised in Upstate New York. My parents instilled in me the value of doing quality work, a lesson that’s shaped my life and my career.
As the oldest of two daughters, I’ve always taken pride in setting high standards for myself and leading by example with a strong work ethic.
A Journey Built on Communication and Craftsmanship
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A Journey Built on Communication and Craftsmanship *
Over the years, I’ve discovered that a career in graphic design is 80% communication and 20% design.
The ability to translate complex ideas into simple, visual solutions is at the heart of what I do. Design isn’t just about looking good—it’s about solving problems, clarifying messages, and creating impactful results. This belief led me to establish Preyer Design, where quality craftsmanship meets strategic creativity.
My Mission and Values
I became a graphic designer because I love blending concepts with practical needs to create functional and visually stunning solutions.
For me, graphic design is a craft, and I’m committed to continually polishing my skills to uphold the highest standards.
My goal is to leave a meaningful mark on the industry, inspiring others to design better while pushing myself to do the same.
Expertise Tailored to Marketing Directors
My specialties lie in branding and collateral design, where consistency truly reigns. Whether it’s creating campaigns that improve rankings, building a brand that employees can feel proud of, or designing materials that attract new clients, I strive to deliver results that matter.
I understand that marketing and graphic design are two sides of the same coin—both essential to driving success. That’s why I aim to partner with marketing directors who share a passion for impactful collaboration.
Working with Crystal
When I first started in graphic design, I wanted to be the best I could be. Picture the determination of Ash Ketchum from Pokémon—that’s the energy I bring to every project. It’s about passion, perseverance, and an unwavering commitment to growth.
While I’m bubbly and friendly by nature, I’m also fiercely dedicated to my craft. I hold myself to high standards, ensuring that every project is done well, quickly, and flawlessly.
My goal isn’t just to meet expectations but to exceed them, so clients and I can look back with pride at what we’ve accomplished together.
Results You Can Count On
In my career, I’ve worked with large cybersecurity companies to develop complete brand overhauls, resulting in a suite of materials ranging from convention booths and website pages to print and digital assets and extensive reports.
Marketing directors can expect a collaborative process where their ideas are valued, their voice is heard, and the final results reflect unmatched effort and dedication.
Let’s Collaborate
If you’re feeling the good vibes and see the potential for us to create something extraordinary together, let’s chat. Reach out today, and let’s start building your next big success story.